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Field notes from the rapidly changing world of AI commerce
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I Built a Real, Earning Shopping App With No Code in 5 Steps
A 19-year-old non-coder builds a live AI shopping app with real products and built-in earnings on Lovable, in 5 prompts. Every prompt, every gotcha, no code.
·By Shrivathsan Sakthisundaram

How to Build an AI Shopping Agent That Returns Real Products
The hard part of an AI shopping agent isn't the AI. It's getting real, buyable products. Here's the product-data layer that makes an agent actually work, tested and built.
·By Shrivathsan Sakthisundaram

I Tested Every Product Data API So You Don't Have To
My first week as a Channel3 intern, Alex handed me a task: figure out why other APIs don't work for AI shopping agents. Here's my full research breakdown — and why Channel3 wins.
·By Shrivathsan Sakthisundaram

Building with a product search API: a developer's guide
How to integrate real-time product search into your app. Compare approaches and get started with a unified product search API.
·By Channel3
Product Updates
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How to Search Products by Color with the Channel3 API (Color Filters, Now in Beta)
Add one or more hex colors to your Channel3 POST /v1/search call to get products that match. How color filters work, with examples. Live in beta.
·By Channel3

Google's Conversational Attributes, Explained — and How to Get AI-Ready Product Data Fast
Google added conversational attributes to Merchant Center so AI can understand your products. Here are the six new fields, why they matter, and how to get AI-ready product data in minutes.
·By Channel3

Add product search to your AI agent with the Channel3 MCP
The Channel3 MCP gives your AI agents real-time access to tens of millions of products. Get started in under a minute.
·By Channel3
For Brands
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I Tested Whether AI Can Actually Sell Your Products. Mostly, It Can't.
I shopped the way my generation does, by asking AI. It got products wrong, dead, and missing. Here's why your brand keeps losing the sale, and how to fix it.
·By Shrivathsan Sakthisundaram

AI Shopping Visibility: How to Track When ChatGPT, Gemini, and Perplexity Recommend Your Products
See when AI assistants recommend your products, find the data gaps that keep you out of answers, and fix them — a guide to tracking AI shopping visibility.
·By Channel3

AI shopping and product discovery: what's changing
How AI is changing the way people discover products. From conversational search to agentic shopping and why product data matters.
·By Channel3
Company News
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Channel3 recognized in the Awin Power 100
Channel3 named to the Awin Power 100 after competition from over one million partners—commended for value and innovation among the world’s most innovative affiliate partners.
·By Alexander Schiff

Channel3 raises $6M to build a database of every product on the internet
Humans shop on Google; AIs shop on Channel3. We're excited to announce our $6M seed round led by Matrix Partners.
·By Alexander Schiff
